Also, they want a quick response from the brands, which they can easily get as well on Facebook Messenger with chatbots. In today’s social media age, it is evident that most brands contact brands for queries through messaging rather than other channels. You can use Facebook Messenger to provide timely customer support to your customers. Not just for leads generation, this method is also helpful in reducing CPL (cost per lead). Many people have witnessed to generate many sales leads with this method. You can run a campaign where when any customer clicks ‘Know More’ on your Facebook, he is taken to the Messenger and asked a few questions. Since Facebook Messenger is still a new and untouched marketing channel, it is a great option to get generate high-quality leads.
MESSENGER FOR FACEBOOK BLOGS OFFLINE
You can even send updates of offline events on Facebook Messenger. The entire experience will be a smooth experience for your customers.
After the event, you can also ask them to give feedback about the event. Besides, you can also send out the information related to the event – what’s going to happen in the event, who is going to talk, etc. You can send them reminders with the link to the online event.
For instance, a few customers sign up for a Facebook event. As said above, the response rate on Facebook Messenger is higher than that on emailers. High Engagement During EventĪnother way you can use Facebook Messenger is for sending important information to the customers/people who have signed up for an event.
They can simply type a message in the messenger. There is no need for the customers to open an app, visit a webpage, or make a phone. If we talk from the customers’ perspective, they are friendly and time-saver. Bots are programmed and they can understand questions and provide automatic answers to them.
MESSENGER FOR FACEBOOK BLOGS SOFTWARE
If you also wish to explore this opportunity, you can take the help of a messenger chatbot.Ī chatbot is basically an automated messaging software used to converse with people with the help of AI. Lately, the Facebook messenger is becoming the best alternative for it. The most common approach for most marketers to deliver content is email marketing. Read on to know different ways in which you can use the messaging app for your business. Top ways of Using Facebook Messenger for Marketing So, if you also think messaging is the right option for your business to grow, Facebook Messenger is your option. Social media is indeed a one-to-many channel, but it is slowly becoming a one-to-one or one-to-few channel as well. According to BI Intelligence, the number of people using the top four messaging apps in a month is more than the number of people using top social media apps. But you miss one bigger part of social media, i.e., the messaging apps. Often, when you think about social media marketing, you think about Facebook, Twitter, Instagram, and LinkedIn. Further, we will also discuss different ways in which you can use Facebook Messenger for your business. In this blog, we shall discuss why you should choose Facebook Messenger for your business. Consumers can now even purchase products directly through the Facebook Messenger App. Nowadays, it is used as one of the greatest marketing tools to engage customers and bring them on board. As per a report by review42, Facebook Messenger has 1.3 billion users globally and it is expected to grow to 2.4 billion users by 2021. Have you ever considered Facebook Messenger for your business marketing activities? If not, now is the time to consider it.
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